GoGo Tax Service

GoGo Tax Service is a mobile tax preparation start-up offering professional tax preparation to small businesses and individuals. We have worked with GoGo over the past few years on several projects that have helped establish the brand in Atlanta, GA and Rochester, NY. What differentiates GoGo from it’s competitors is that they offer a mobile service for clients who don’t have the time to come and sit with a tax preparer. One of the tenets of the brand is that they offer FAST and RELIABLE tax preparation, so we played off of those characteristics in developing the logo. The design is fluid and shows movement through the slanted fonts and subliminal resemblance to the nostalgia of a fast moving city taxi service. The mobile tax service did so well the first year that GoGo has since opened 2 seasonal offices in co-working spaces to facilitate the growing clientele and additional staff in a more traditional setting. The client was so pleased with the outcome of the logo design and marketing materials that we have since created signage and a social media marketing campaign for the brand as well.